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TAB Limited - Success Story

TAB Limited

Tab Limited is a major Australian entertainment organisation, specialising in wagering, media and gaming.

Internet and telephone-based wagering accounts for 20 per cent of their wagering business. The telephone arm of the business answers approximately 20 million calls per annum.

To combat the need to create a better experience for their customers by reducing waiting times, Tab engaged with Salmat to create a non-obtrusive, user-friendly solution.

Salmat has helped Tab achieve its customer service levels with the implementation of their system.

Download the success story (126 Kb)

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